Judy Campbell-Editorial Calendar-CBD-CBDToday

Plan for Success with an Editorial Calendar

Happy New Year! Are you ready to achieve PR success in 2020? While many companies engage in the year ahead planning process at the...
marketing-to-post-millennials-Dino H Carter-CBD-CBDToday

Marketing to Post-Millennials: Tips for a Disruptive Industry and Time

As technology evolves, it effects change in society and has an impact on the way we look at things. According to futurist Ray Kurzweil,...
Marketing-Contributor Content-Randall Huft-Innovation Agency-CBD-CBDToday

The Greatest Story Ever Sold

Throughout history, a few extraordinary advertising campaigns literally changed society. These tales have been told—and sold—to the masses and changed the course of human...
Judy Campbell-Connecting with the Media-CBD-CBDToday

The Dos and Don’ts of Connecting with the Media

You have news to share and you want help telling a great story, so who are you going to call? The media. We have shared...
Tony Hawk-CBD product-CBDToday

1933 Industries and Tony Hawk Roll Out New CBD Sports Relief Balm

Iconic professional skateboarder Tony Hawk, through his company House of Hawk LLC and under his Birdhouse Skateboards brand, has partnered with 1933 Industries to...
crisis communications plan-Carol Ruiz-CBD-CBDToday

Do You Have a Crisis Communications Plan?

In September, the vape industry suffered a major crisis that brought national media scrutiny and criticism. I’m talking about the vaping-related illness outbreak, of...
CBD Producer-USA Triathlon Olympics-CBDToday

USA Triathlon to Partner with CBD Producer Pure Spectrum

Former and current athletes have been singing the praises of CBD lately, and in some cases, even joining the industry. Now, USA Triathlon, a...
NFL-Franco Harris-DouleuRx-CBD-news-CBDToday

NFL Legend Franco Harris Partners with DouleuRx to Join CBD Industry

NFL Hall of Famer Franco Harris, famous for winning four Super Bowls with the Pittsburgh Steelers and making a catch known as the "immaculate...
Chevrolet-Randall Huft-CBD Brand-CBDToday

Don’t Be Chevrolet: a Lesson in What NOT to Do with Your CBD Brand

General Motors’ venerable Chevrolet brand is in danger of extinction—and if the golden goose dies, GM will have no one but itself to blame. Founded...
Judy Campbell-PR Toolkit-CBD-CBDToday

Support Your Successful PR Strategy with a PR Toolkit

When you have a job to do, there is typically a set of tools you need to get the job done right. The same...
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