Judy Campbell-Connecting with the Media-CBD-CBDToday

The Dos and Don’ts of Connecting with the Media

You have news to share and you want help telling a great story, so who are you going to call? The media. We have shared...
Veterinary Webinar-CBD Products for Pets-CBDToday

Veterinary Webinar Provides Education about CBD Products for Pets

An educational webinar for veterinarians about CBD products and use of cannabidiol (CBD) products for pets with various medical conditions was presented by Dr....
crisis communications plan-Carol Ruiz-CBD-CBDToday

Do You Have a Crisis Communications Plan?

In September, the vape industry suffered a major crisis that brought national media scrutiny and criticism. I’m talking about the vaping-related illness outbreak, of...
Judy Campbell-PR Toolkit-CBD-CBDToday

Support Your Successful PR Strategy with a PR Toolkit

When you have a job to do, there is typically a set of tools you need to get the job done right. The same...
Judy Campbell-CBD marketing-CBDToday

Do Your PR Initiatives Support Your CBD Marketing and Business Goals?

When you need to drive to a new destination, you look to Google Maps to help find the best route. When you want to...
Judy-Campbell-Consulting-What is PR-CBD-CBDToday

What Is PR and Why Do I Need It?

I am going to go out on a limb and guess that as a business owner, someone along the way has said you need...
Judy Campbell-Newsworthy-CBD-CBD Today

Want Media Attention? Be Newsworthy

The CBD industry is becoming savvy—retail-, marketing-, and business-savvy. As the industry matures, more companies are developing brands and strategic plans, establishing marketing and...
CBD Market-Infographic-BDS-CBDToday

The Booming CBD Market (Infographic)

You might be surprised to learn that over 50 percent of U.S. adults don't understand the difference between THC and CBD. That's likely to...
Judy-Campbell-Consulting-Press-release-CBD-CBD Today

How to Write a Press Release

There are a lot of people who will tell you the press release is extinct. They believe technology has made press releases obsolete, that...
hemp_uses_CBDToday

7 Ways Hemp Helps Love the Earth

Hemp is awesome and one of the world’s earliest cultivated crops. There are as many uses for hemp, as there are celebrities in Lil...
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