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New Frontier Webinar Focuses on Risk, Opportunity Amid Coronavirus Crisis

Marketing data firm New Frontier Data yesterday hosted a day-long webinar on the effect of the coronavirus (COVID-19) crisis on the global cannabis and...
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Leveraging the Media for Growth

When it comes to working with the media to create a strong brand, it’s essential to ask yourself “What is our brand?” While many...
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Plan for Success with an Editorial Calendar

Happy New Year! Are you ready to achieve PR success in 2020? While many companies engage in the year ahead planning process at the...
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Marketing to Post-Millennials: Tips for a Disruptive Industry and Time

As technology evolves, it effects change in society and has an impact on the way we look at things. According to futurist Ray Kurzweil,...
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The Dos and Don’ts of Connecting with the Media

You have news to share and you want help telling a great story, so who are you going to call? The media. We have shared...
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What Is PR and Why Do I Need It?

I am going to go out on a limb and guess that as a business owner, someone along the way has said you need...
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3 Ways to Tackle Your Inbox (and Apps That Can Help)

Inbox dread. It’s real. And it’ll eat away at your productivity if you let it. Here are three tried-and-true techniques to get a handle...
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3 Ways to Motivate Employees (Without Spending a Dime)

Whether you’re running a department or a whole company, having motivated employees is key to success. If the people who report to you are...
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4 Unusual Tips for Growing Your Business

Growing a business isn’t easy and success often depends on diversifying your profit growing efforts. From branding to product development to employee training, each...
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5 Ways to Keep Your Meeting on Track

A research study by Steven Rogelberg of the University of North Carolina surveyed 182 senior managers in a variety of industries. His findings showed...
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