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Judy Campbell-CBD marketing-CBDToday

Do Your PR Initiatives Support Your CBD Marketing and Business Goals?

When you need to drive to a new destination, you look to Google Maps to help find the best route. When you want to...
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What Is PR and Why Do I Need It?

I am going to go out on a limb and guess that as a business owner, someone along the way has said you need...
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Want Media Attention? Be Newsworthy

The CBD industry is becoming savvy—retail-, marketing-, and business-savvy. As the industry matures, more companies are developing brands and strategic plans, establishing marketing and...
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9 Tips for Creating a Professional Press Release

This week on CBDToday.com we published an incredibly informative step-by-step guide by Judy Campbell, president at Campbell Consulting, about writing media-worthy press releases. The...
Judy-Campbell-Consulting-Press-release-CBD-CBD Today

How to Write a Press Release

There are a lot of people who will tell you the press release is extinct. They believe technology has made press releases obsolete, that...
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