Tag: press release
Plan for Success with an Editorial Calendar
Happy New Year! Are you ready to achieve PR success in 2020? While many companies engage in the year ahead planning process at the...
Do You Have a Crisis Communications Plan?
In September, the vape industry suffered a major crisis that brought national media scrutiny and criticism. I’m talking about the vaping-related illness outbreak, of...
Support Your Successful PR Strategy with a PR Toolkit
When you have a job to do, there is typically a set of tools you need to get the job done right. The same...
Do Your PR Initiatives Support Your CBD Marketing and Business Goals?
When you need to drive to a new destination, you look to Google Maps to help find the best route. When you want to...
What Is PR and Why Do I Need It?
I am going to go out on a limb and guess that as a business owner, someone along the way has said you need...
Want Media Attention? Be Newsworthy
The CBD industry is becoming savvy—retail-, marketing-, and business-savvy. As the industry matures, more companies are developing brands and strategic plans, establishing marketing and...
9 Tips for Creating a Professional Press Release
This week on CBDToday.com we published an incredibly informative step-by-step guide by Judy Campbell, president at Campbell Consulting, about writing media-worthy press releases. The...
How to Write a Press Release
There are a lot of people who will tell you the press release is extinct. They believe technology has made press releases obsolete, that...
